reflect on time here, learned ab self, skills learned, and how to apply to business in future As we pack our bags and fly home, looking back on the past two weeks feels like both forever and no time at all. While I can’t believe its already over, I was able to experience so many…

Competitive advantage. It’s something we hear about in marketing all the time; how to put yourself ahead of the competition, how to stand out, and how to maintain that edge. Today at Foodcloud, I was surprised to hear a completely different approach. As part of our final project (as well as any other large scale…

We always hear “its not what you know, but who you know,” but today we were given a deeper perspective from our speaker Rob Cullen that goes a but further into “its who knows you.” I hadn’t really thought about it this way before, but honestly makes a lot of sense. It doesn’t really matter…

It’s become very obvious that Artificial Intelligence has come a long way and can do many things, and this has created a huge controversy in the marketing world. Every professional you ask about AI will always pause and either make a face or sigh, and it’s very present in both small agencies like Thinkhouse, all…

Major change of pace today as we visited the rural area of Wicklow, where we got to see incredible views and beautiful nature. As much as I love Dublin, taking the day away was absolutely worth it. I found myself staring out at the water and not wanting to leave. We also got to visit…

Since arriving, all I could think about was what American/tourist stereotypes I fell into. At one point today, a couple men stopped our group and asked “tourist?” and I realized it must have looked very obvious. And during our Docusign visit, I thought it was really weird how Michael talked about other foreign stereotypes in…

This was a question I know I, and many of my peers, had when we started to research the GEC back home. While this entrepreneurial hub is NOT affiliated with Guinness beer, it’s far more interesting than meets the eye. Guinness Enterprise Centre, or GEC, is central hub that houses over 140 companies and over…

Looking at a historical site, it can be difficult to imagine what it would have looked like a hundred years ago, and even more difficult to imagine that the people walking the streets back then may have been similar to us. Walking through Dublin Docklands, the statues representing the survivors of the famine caught my…

Before this week, my knowledge of Ireland’s relationship with the UK was very limited. However, through our city tours just the past two days, I’ve learned that there is a very thin line to walk when talking about the British. In many cases, the British are not looked upon so fondly (to put it very…