Hurling, in a good way!

I highly enjoyed seeing the sheep farm as well as walking through Kilkenny. Kilkenny was a bit more rural and less developed than Galway, but was a great time nonetheless. Both cities contained dozens of clothing stores and restaurants, no doubt capitalizing on the numerous tourists milling about the streets. No matter how many sweater or rug shops may already be present in the area, more kept popping up, and I respect that entrepreneurship. In comparing rural and urban Ireland, I can tell why there is not many large corporations eager to establish roots anywhere other than primarily Dublin, as the sprawling hills and fertile land are great for farming and wonderful scenery, but do not hold potential for vast riches. The culture of rural Ireland is certainly more conservative, our tour guide mentioned, and thus I cannot imagine they are overjoyed about the recent influx of businesses and the hypermodern culture that follows them. To turn yet again to the marketing sphere, I did notice there were not many large logos or bright colors attempting to grab the attention of a passerby, and a reason for this could be due to the ruralness. In an area where tourism is present but most of the population are long-time residents, popularity as a business stems from locals endorsing it and thus frequenting it, not tourists vulnerable to visual stimulation as a marketing tactic. In my limited time at Kilkenny, I did not notice many significant differences in communication, though I did catch an interesting story from an Irish bartender at the restaurant we visited. He remarked to another Irish customer about a few Americans who stopped by early in the afternoon and went through three whiskeys and a pint of Guinness each in about a half-hour. An interesting blemish on our reputation, though at least I wasn’t the only one having a great time in Kilkenny!

Leave a Reply